Personalization allows you the ability to customize your pieces using digital printing as opposed to a mass-producing a single piece.
Personalization is used to tailor messages to each individual. In one-to-one marketing, personalization is used to customize the text, images, graphics and offers to best meet a customer's wants and needs.
Personalization enables you to personalize your documents to be relevant to the needs of your audience. The more relevant your message, the higher the response rate will be.
The Mailing House team are experts in the use of personalization. Call us today at 847-473-4343 to find out personalization can increase the effectiveness of your next marketing program.